Loveland is the dating show for the 21st century. Take fake dating profiles to a whole new level! The contestants can choose how they would like to be represented via a 3D 'avatar'.
What if you can choose how you want to look like on your first date ? How would this effect love at first sight ? Is it the looks or something else that does the magic ?
If there would be a concept fit for the 21st century where all the singles are looking for a partner it would be Loveland. The contestants can participate by using their 3D avatar in their Tinder dating app and come over to the studio to reveal their real selves in front of the person she/he has a flirt with online.
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